Stories
Ski & ski touring
From the first turn on the glacier to your own line through deep snow. For those who are first at the lift every morning.
- O'NeillTo the story
O'Neill FWC'Play brings play and style to winter
What it is aboutO'Neill's Play line is made for anyone who mainly wants to have fun on the mountain. At its heart is the FWC'Play Asymmetric Snow Jacket for women and men: waterproof, breathable and loose-fitting.
Where next?Read the full story - WheatTo the story
Wheat: Danish kidswear for the outdoors
What it is aboutSince 2002, Denmark's Wheat has been making children's clothing with hand-drawn prints. New at SportFits is the brand's winter range: snowsuits, ski jackets and trousers, puffer jackets, fleece and knitwear.
Where next?Read the full storyMore from Wheat - EA7To the story
EA7: sportswear and ski wear by Emporio Armani
What it is aboutEA7 is Emporio Armani's sports line, with its own logo since 2004 and Italy's Olympic kit supplier since 2012. New at SportFits: hoodies, joggers, tracksuits, down jackets and the ski line.
Where next?Read the full storyMore from EA7 - TensonTo the story
Tenson: Swedish outdoor clothing
What it is aboutTenson comes from Varberg on Sweden’s coast and has been making outdoor clothing since 1951. New at SportFits: ski jackets and trousers, parkas, down jackets and coats for women and men.
Where next?Read the full storyMore from Tenson - X-BionicTo the story
The right X-Bionic first-layer system for winter sports: which baselayer is right for me?
What it is aboutEnergy Accumulator, Invent, Symbio Merino or Radiactor? Find out which X-Bionic baselayer suits your activity, intensity and warmth requirements, plus Ski Anatomix for your ski boots.
Where next?Read the full story - GiroTo the story
Giro Neo Mips II: the new all-mountain helmet for skiing and snowboarding
What it is aboutGiro has completely redesigned the Neo. The Neo Mips II combines In-Mold construction, Mips and adjustable ventilation in a streamlined helmet for pistes and off-piste terrain.
Where next?Read the full story - SchöffelTo the story
Schöffel: Why one winter jacket is rarely enough for everything
What it is aboutWinter hiking, skiing or everyday life – not every jacket suits every situation. Find the right line for your needs, including layering tips.
Where next?Read the full story - World CupTo the story
Biathlon World Cup opener in Kontiolahti: Between the trails and the shooting rangeWhat it is aboutIndividual, mixed relays and sprint: Kontiolahti opens the biathlon winter season from 26 to 29 November. Find out who could make an impact after last season and how to plan your visit.Where next?Read the full story - KlättermusenTo the story
Klättermusen: Swedish mountain clothing
What it is aboutSince 1975, Klättermusen has been making mountain gear in Umeå. For winter 2026/27, the brand is launching its first freeride collection. Now new at SportFits.
Where next?Read the full storyMore from Klättermusen - OrageTo the story
Orage: Ski and freeski clothing from Canada
What it is aboutSince 1989, Orage has been making distinctive ski and freeski clothing in Québec, from hardshells for ski touring to down jackets. Now available at SportFits.
Where next?Read the full storyMore from Orage - ProtestTo the story
Protest: Ski and snowboard wear with a street look
What it is aboutSince 1993, Protest has been making ski and snowboard clothing with a streetwear look for the whole family. Now new at SportFits.
Where next?Read the full storyMore from Protest - KASKTo the story
KASK: Ski helmets from Italy with racing DNA
What it is aboutKASK helmets have helped riders win the Tour de France and are now also worn in the Alpine Skiing World Cup. The brand from Bergamo is now available at SportFits.
Where next?Read the full storyMore from KASK