SportFits Club: How the FitPoints loyalty programme works

SportFits Club is a free loyalty programme for anyone who shops at SportFits. You create a customer account, collect FitPoints with every purchase and move up to higher levels. The higher your level, the better the terms – lower prices, exclusive vouchers, prize draws and partner deals. In this article, we explain how it all works, what sets the three levels apart and who can really benefit from Club membership.

More than 500,000 customers already use the Club. There are no hidden costs, cancellation periods or minimum order values. Immediately after signing up, you benefit from lower delivery costs through to free delivery – so you save on every order straight away. Unlike some loyalty programmes in the outdoor sector, getting started is deliberately straightforward: no annual fee, no subscription and no small print.

You start as a Member with your 50 welcome FitPoints and work your way up through Premium (from 500 FitPoints) to VIP (from 1,500 FitPoints). You move up automatically as soon as you reach the relevant threshold – no application or activation required. You can see your current level and progress towards the next one at any time in your customer account.

All the benefits below apply exclusively to Club members – guest orders without a customer account do not qualify. The benefits can be divided into three areas: benefits on every order, personal codes and promotions with limited validity, and community extras beyond shopping.

Anyone ordering as a guest without a customer account pays the regular price for all products – with higher delivery costs, no bonus, no access to exclusive deals and no way to collect points. Club members, on the other hand, save on more than 400,000 products. From your first order, even as a Member, you receive lower delivery costs or free delivery on orders worth €100 or more. You also regularly receive personal codes – sometimes for special occasions, sometimes as a surprise – with a higher value from the Premium level. The codes are available in the Club section of your account under “Vouchers” and are also sent by email. Each code belongs to you and can be used once. VIP members also receive a 3% Club bonus on every order, applied automatically in the basket without a code. For higher-value equipment such as ski jackets, ski touring skis or trekking shoes, the difference compared with a guest order adds up significantly over a season.

New Club Deals are added regularly – time-limited offers visible only to logged-in members. There are also Flash Sales with brand specials, personalised voucher codes sent by email and regular prize draws with prizes ranging from vouchers and ski equipment to holidays. To make sure you do not miss a deal, you can customise email notifications in your profile.

Taking part in surveys, challenges and polls also earns points, in addition to purchases. At certain milestones, you can receive cashback promotions as a loyalty bonus. Partner deals may include discounts on lift passes, hotel stays and outdoor experiences – particularly extensive for Premium and VIP members. If you are already planning a skiing holiday or an outdoor weekend, it is worth checking the current partner offers.

The points system is simple: 2 FitPoints per €1 spent, plus 50 points to start with. The key difference from many other loyalty programmes is that your points never expire. There is no 12-month limit and no annual reset. You can collect at your own pace – ideal if you are planning larger purchases, such as ski equipment in autumn or a hardshell jacket in spring, over several months and do not place an order in between.

You can also collect points through community activities such as reviews or taking part in challenges. The exact number of points per activity may vary, but it is a useful way to grow your account between orders.

The Club is worthwhile for everyone – whether you buy a jacket once a year or regularly need new equipment. You benefit from lower Club prices and exclusive deals from your first order. Anyone who orders more frequently moves up to higher levels faster and secures more personal benefits. But even with a single order, you already save – and your FitPoints never expire, so you can collect at your own pace.